A Case Study on Perry Layne Productions Stunning Website Design

A Case Study on Perry Layne Productions Stunning Website Design

December 19, 2023

Perry Layne Productions, a creative agency based in SLC, stands as a testament to the power of visual storytelling and brand strategy.

The Design Philosophy

From the inception of the website design project, Perry’s goal was clear: simplicity, direction, and a seamless user experience. Perry wanted a website that not only captivates the audience but also guides them through the various facets of his services. Chasi took this directive to heart and crafted a design that prioritizes ease of navigation while highlighting the stunning visual content Perry Layne is known for.

Chasi, completely on-board with Perry’s ideas, put serious thought into the design, making sure it’s user-friendly above all. The goal? To make sure anyone hopping onto the site can smoothly explore different sections without feeling like they need a map. At the same time, the design strategy showcased Perry’s incredible visuals, giving the site that extra punch.

Perry Chasi Site Completed Social Share 1

At first glance, the presentation impresses with its clean and modern aesthetics. The dynamic video background takes the spotlight, drawing attention to the impressive roster of companies Perry collaborates with.

Full-Width Video Background

One of the standout features of Perry Layne’s website is the captivating full-width video background on the landing page. Perry’s expertise in video editing shines through as the background video seamlessly showcases snippets of his best work. This immersive experience immediately engages visitors, providing a dynamic introduction to the world of high-quality production services offered by Perry.

Rotating Logos

Complementing the full-width video background are the beautifully rotating logos displayed underneath. This subtle yet effective element adds a touch of sophistication to the website, reinforcing Perry’s credibility and partnerships. Each logo tells a story of collaboration and excellence, contributing to the overall narrative of his success and industry standing.

Perry’s skill truly stands out, evident in this meticulously crafted edit tailored for web viewing.

Directional Navigation

The website’s design embodies a simplistic and directional navigation approach. The landing page serves as a gateway to the various categories of Perry’s services. Users are effortlessly guided to explore video production and photography with intuitive navigation elements. This approach enhances user experience and aligns with his mission of solving clients’ exposure, outreach, and brand identity challenges.

Perry Layne Chasi Web Builder Directional Flow 1

A clear and easy-to-navigate user interface, to the point with no busy actions.

Dramatic Photo & Video Display

One of the remarkable aspects of the website design is its ability to display dramatic photos and videos side by side. The black overlay not only adds a touch of elegance but also mitigates the potential jarring effects of contrasting images. This design choice allows Perry Layne to showcase a diverse range of portfolios without compromising on visual cohesiveness.

Perry Layne Chasi Web Builder Directional Flow 1 1

In every field, discover a thoughtfully curated portfolio that comes to life through captivating and playable video content.


The collaboration between Perry Layne Productions and Chasi has resulted in a website that goes beyond aesthetics. It serves as a strategic tool that effectively communicates the agency’s values, capabilities, and commitment to high-quality production. The full-width video background, rotating logos, and directional navigation contribute to an immersive and user-friendly experience, reinforcing Perry Layne’s position as a leader in the creative industry. As the website continues to evolve and adapt to the dynamic landscape of digital presence, it stands as a testament to the agency’s dedication to excellence in all aspects of production. Whether you’re a prospective client or a creative enthusiast, Perry’s website invites you to explore the boundless possibilities of visual storytelling.

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Paul Hansen
Paul Hansen

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Paul Hansen
November 26, 2023

Everybody here is a straight wizard. The platform is better than most of the others out and the support is off the charts. Have faith in Chasi!

Victoria Scrivner
October 26, 2023

Awesome company. I put my full trust in Tyler and he exceeded my expectations. The timing of everything was beautiful. He really listened and even advised on certain things I needed to change. Everything has been seamless. I 100% recommend this company and will continue to use it for mine.

Darias King
October 24, 2023

Chasi is an amazing website development platform that is simple and user friendly. I switched over here after years of using Wix and I haven't been happier. I appreciate how much functionality there is within the website builder and how easy it is to learn. Highly recommend for anyone!

Cynthia Caldow
October 24, 2023

We are super happy with the web design and marketing work by the Chasi team. They have made out e-commerce store super easy to use and we love the website design. Their customer service is great and we highly recommend.

Trae Small
October 24, 2023

If your needing help with building a professional web sight to scale your business “Chasi” is the way to go. They have been there every step of the way and helped with the entire process. Best in the business!